At least, it would be for me. If I wanted to spend $80-100k+ on a big sedan, I don't know if I would be able to choose between my options:

It must be so hard being a millionaire

It must be so hard being a millionaire

It must be so hard being a millionaire

It must be so hard being a millionaire

If I had to sit here and pick between 3 of my favorite new cars (and the BMW, which I like but wouldn't end up with), I might go insane. I need help!

It must be so hard being a millionaire

Oh hai. That was easier than I thought!